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How to Create a Converting YouTube Video for your Business

YouTube is a powerful tool and can be used to create brand awareness and attract converting customers if used correctly. Video marketing is undeniably current — because it converts! Use the following steps to plan, film, and edit a successful YouTube video to take your inbound marketing campaign to the next level.

Create a script before filming and stick to a timeline

To get the most out of your YouTube video in terms of conversions and viewer engagement, make sure that you stick to a timeline for your video. In an average 10-minute video, take no longer than 1 minute for the introduction. Introduce yourself, your business, and give a small amount of information about the history of your business or what services you provide. It’s important to keep this section of the video concise — after all, your viewers are likely there for the content, not you.

Next, either solve a problem, teach a concept, or speak about a particular topic. (6-7 mins) This is the main content of your video, and it’s important that you are providing value to the viewer. Create a video that is useful to the viewer in some way or teaches them something, and you will build trust with that viewer. This is the first step in taking that viewer from someone who has never heard of your brand before and turning them into a loyal customer. Break down the topic of your video into main points or steps. Then get these main points down on paper and follow each one with the main content script.

Finally, summarize the video and provide a call to action. (2-3 mins) Decide what it is you want your viewers to do. Visit your website? Sign up for your email list? Purchase a product or service? People are much more likely to do something if you ask them to. A great example of a call to action is letting people know that if they sign up for your email list, they will receive a free PDF with more information about the video topic. Include a link to your email list signup at the top of the video description and make sure to let your viewers know that they can find this link in the video description. Get your summary and call to action down on paper, then use this script to film your video.

Edit for brevity and clarity

While editing your video, make sure to remove any sections where you may have gone off-topic or done any ranting. Viewers will click off of your video if you don’t cut out any unrelated tangents. Make sure that you’re speaking plainly in your video – if you find yourself using too many technical terms, you may want to consider re-filming a section. Add any photos to your videos that may help to explain concepts more clearly. Photos can elevate the level of clarity in your video by providing a visual example of whatever you are explaining.

Make use of keywords in the title and description of your video

What keywords are you ranking your video for? Make sure that you use your main keyword in the title. Then, use all of your keywords in the description of your video.

YouTube allows for up to 100 characters in your title. This being said, your viewers will only see the first 70. Keep your title 70 characters or less and try to place your keywords as close to the front as possible. Putting the keywords at the front of your video’s title will help it rank better in searches.

You can put up to 5000 characters in the description of your video. It’s recommended that you do use up as much of this limit as possible. Search engines will only show the first 100-150 characters of your description.

Do these steps correctly and you’ll have a high-converting, sharable YouTube video that provides value and builds trust with your potential customers. If one of your videos helped them solve a problem or understand a new concept, they will be far more likely to watch the next one you put out. If you’ve engaged them with your video content, eventually they will complete your call to action, even if they don’t on the first view.

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Written by admin

Submit A Guest Post | MusicBeats.Net Is Now Accepting Guest Posts

If you are Googling the phrase “Submit A Guest Post” or “Accepting Guest Posts”, while looking for entertainment websites that are offering guest blogging opportunities, MusicBeats.Net can help!

We receive emails all the time asking if we are accepting guest posts and if you can submit a guest post on our site. Yes, we absolutely do accept guest posts and will add a do-follow link to your website as long as you follow the simple guidelines outlined below.

Topics We Are Accepting Guest Posts For:

If you don’t fall under one of these categories or a closely related one, please don’t email me. Here are the topics/categories we are current accepting guest posts for:

  • Entertainment
  • Music
  • Instrumentals
  • TV & Film
  • Movies
  • Media
  • Recording Software
  • Comedy
  • Radio
  • Cinema

How To Submit A Guest Post

Here are the steps on how to submit a guest post:

Step 1. Pick a Title or Keyword That Has Traffic Potential

You want to pick a topic, title or keyword that gets searched by real people. You can find what keywords people are looking for by using Google’s Keyword planner. You can type in different keywords to find out which words internet searchers are typing in the most. For example: The keyword phrase “Submit a Guest Post” gets searched 1900 times a month according to Google’s Keyword planner.

And… That’s why I chose to name my post title, “Submit A Guest Post – Now Accepting Guest Posts” and I’m including over 800 words to make sure that this post will rank well when users like you type that in. After all, that’s how you found this post isn’t it. Your query had to be something similar to those words or you wouldn’t even of found this post.

Step 2. Write For The Reader But Don’t Forget Traffic

Create a title that pulls the reader in, organize the content with headings so the user can scan the content easily. This helps for readers who only want to read a portion of your content and not the whole thing

But, you also need to write with keeping traffic in mind. If you choose a topic that doesn’t have much interest or searches, you will be wasting both of our time. You want to pick a keyword that has traffic potential before even submitting a guest post to my site. Use Google.com/sktool to find a keyword phrase that has a good amount of traffic potential (at least 100/mo searches)

Step 3. Keep In Original

It must be original content and not published anywhere else online. I check manually to make sure it is not plagiarized so please don’t even try.

Step 4. Only Submit Long Content

You article should be at least 800 words in length or more for the best traffic potential. Although, blog posts that rank the best on Google and receive more traffic are posts that are at least 1500 words or more.

Step 5. Keep Your Paragraphs Short

Please don’t stuff 500 words into a single paragraph. No one writes like that anymore. Keep paragraphs down to 2-4 sentences max

Step 6. Submit Your Article Completed

Do not send me an idea and ask if its ok to post. Create, finish and post the article into the email or attach it as a Word or Google doc.

Step 7. Email Me With Your Guest Post

Email [email protected]musicbeats.net with your:

  • completed article
  • At least 800 words of text
  • Traffic estimate you found for your keyword phrase in Google Keyword Planner (learn how to use Google Keyword Planner in this video)
  • Brief summary on your goal of the post
  • Short bio if you would like to be mentioned in the post

Step 7. Wait For My Reply To Your Email

I will let you know within 3 days if your guest post has been accepted or not.

What Happens After My Guest Post Is Accepted?

If your guest post is accepted, I will post it to my blog within 7 days and send you an email with the link to the post.

Important – If your post is accepted, you automatically agree that I “Erick Efreezee Carlson” can personally edit your article as I see fit, including changing text, headings and subheadings, to improve web traffic and user experience.

Trust me, you want me to edit your post, my site is currently receiving 750,000+ visitors per month from only my personal posting so far – (12/15/2017) if you are reading this post after this date, the traffic is probably even more by now.

I have been performing search engine optimization for over 8+ years and currently work 40 hours a week doing so at a 20 year old web company I work for. I currently work on 80 different client sites per month and growing. Companies pay us upward of $1,500 a month to work on their sites.

I say all this to ensure you that I would never do anything to negatively affect your post. I want us both to win!! Thank you for visiting my page. You can see my web stats below to see if my site is worth posting to. DA 20+ sites are great to get backlinks from.

MusicBeats.Net Age, Domain Authority & Other Stats

  • Site Name: MusicBeats.Net
  • Website Age: 13 Years Old
  • Website Domain Authority: DA 22
  • Website Backlinks: 3,000+
  • Website Traffic Worth: $30,000+ per month
  • Website Traffic Per Month: 750,000+ visits per month (as of 12/15/2017)